Shippan Landing

Harbor Plaza, a neglected business complex at the entrance to Stamford Harbor was taken over by George Comfort & Sons with the aim of upgrading it to a first class facility. First Russell Design undertook a new naming exercise; "Shippan Landing" echoes a prestigious residential area nearby. We then developed a new logo, marketing materials and a website. A comprehensive wayfinding and signage program was also designed, completing the brand development.